In a sensational development, Gautham Menon has brought back the Tamilnadu theatrical rights of his magnum opus Vaaranam Aayiram from Gemini Picture Circuit (GPC), for a rumoured price of Rs 21 crore!
The trade is dazed by this news. Remember we had reported a few days back how VA Tamilnadu theatrical rights were sold for Rs 14 crore to GPC, by Gautham after the original producer refused to hike the price, as the film was done on first copy basis.
Now GPC, is a making cool Rs 7 crore profit on their investment made more than a year back. Gautham wants to be in total charge of the project as the film is an ode to his father Vasudeva Menon, who passed away last year. He wants the film to release for Diwali (Oct 27), at all cost.
All the vexing issues regarding the film have now been sorted out. Gautham’s own Photon Factory will now look after the films release. The skeptics in the trade say Gautham’s buy back of Tamilnadu theatrical rights was at a very high price.
Can a Surya film recover the Rs 21 crore from theatres in the state? His last release Vel a super hit has done business worth only Rs 14 crore from TN theatres.
But Gautham is confident that Vaaranam Aayiram will be a mega hit if it is released this Diwali, and he will surely cover his cost. Gautham Vasudeva Menon, has once again proved that he is Kollywood’s gutsy trendsetter and a man willing to take risks
The trade is dazed by this news. Remember we had reported a few days back how VA Tamilnadu theatrical rights were sold for Rs 14 crore to GPC, by Gautham after the original producer refused to hike the price, as the film was done on first copy basis.
Now GPC, is a making cool Rs 7 crore profit on their investment made more than a year back. Gautham wants to be in total charge of the project as the film is an ode to his father Vasudeva Menon, who passed away last year. He wants the film to release for Diwali (Oct 27), at all cost.
All the vexing issues regarding the film have now been sorted out. Gautham’s own Photon Factory will now look after the films release. The skeptics in the trade say Gautham’s buy back of Tamilnadu theatrical rights was at a very high price.
Can a Surya film recover the Rs 21 crore from theatres in the state? His last release Vel a super hit has done business worth only Rs 14 crore from TN theatres.
But Gautham is confident that Vaaranam Aayiram will be a mega hit if it is released this Diwali, and he will surely cover his cost. Gautham Vasudeva Menon, has once again proved that he is Kollywood’s gutsy trendsetter and a man willing to take risks
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