Breaking News! News has just come in that that Gautham Vasudeva Menon’s magnum opus Vaaranam Aayiram, will not light up this Diwali on October 27!
This has come as a major disappointment for Surya and Gautham fans across the globe who were eager to watch the film during the festival weekend.
According to sources in the trade, the film has been postponed to November 14, nearly three weeks after the festival.
The main reason is that the trade on the film, selling of distribution areas is going slow. Added to that in smaller stations all the good screens has been taken over by Aegan and Seval.
The Telugu rights of the film are yet to be finalized. The Kerala distributor has made it clear he will release the film only two weeks after the release of the Malayalam mega multi-starrer Twenty:20, opening on October 30.
The overseas distributor of the film has to get theatres, as Aegan has grabbed all the screens this Diwali. Two big Tamil films cannot be accommodated at the same time in FMS area.
It is a very good decision taken by Gautham and his new partner in “Cloud Nine”, who will be marketing the film in Tamilnadu. A solo release on Nov 14 worldwide will ensure more screens and a bumper opening
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